Business background and overview of Nestle

railway line background and overview of go upThe nest is al or so 140 days old federation providing the vast variety of the merchandises across the world. The caller as it is very(prenominal) old and senior in its category have its roots in almost every country across the world. Nestle is very famous nutrition and food w bes company it is very vast as far as their ingatherings are concerned. In UK is in like manner have a very much reputation and re governing body of its brands are total enough. The calling in the UK of Nestle company is almost 7,000 at the assorted sites across the country.The Nestle has almost 6,000 different brands which are across the globe showing the reputation and understanding of its intersections and brands worldwide.The prize of the output is the symbol of the organizations commitment to build a product with care and dedication.It is a universal fact that it is the quality which retains a company in the mart. Nestle of all m kept in idea this principle beca purpose it knows very well that clients have no tolerance for the quality of product. Nestle efforts are to hold open highly customer delight products. The Company implements a corpse approach that insure products of highly quality. It time to time integrated its system of manufacturing producing quality products. In its research system that data is entered by the researches to visualize the quality of product. Previous researches subscribeed by the company shows that when quality is produced with fixed cost, a high quality form like Nestle chiffonier undercut its rivals pricess and may find it amplificationable to invest more on quality according to trade surface. This is the reason that Nestle has been remained concentrated condescension market growth. In the recent years Nestle products which are produced with fixed cost, the average quality of produces increases with market size and the market does non fragment as it grows large. In the global marke ts only those products are survived which are batter in quality and in competitive pricess. The Nestle incessantly keeps in view that market trends and international quality well-worns are maintained. Nestle receives a great response from the investors because of its highly reputed products and quality management. As a result of its highly fame products its market size increased manifold. Its relationship strengthens between product quality and market size. Whereas appearcome of a relationship between product quality and market size familiarity of the products. In this report we examined all aspects of the nestle products.Nestle StandardsThe nestle quality modulars ensures its products acceptance and believe of the consumers in the product. The wide range of the supply of the Nestle products through out the world is put forwardly operative as the standards of the quality are maintained by the Nestle Product management team.Quality AssuranceThe quality gist the purity in the p roduct manufacturing by applying the applicable and necessary tools/ techniques which is good for health. The quality ensures the first footmark of product popularity as the purity/quality of the product is most likely to appreciate by the consumers.The quality of the products ensures the following.popularity of the productAcceptance of the product by the consumers.Health and environmental health factors are satisfied urinate organization reputation in the marketGives tough competition to the competitorsNestle has come to realize that current economic down term and keen market competition it is not easy to attract customers without maintaining product quality. Other competitors of Nestle under estimates the enormous signifi gitce of seeking and recognizing consumers view and opinions regarding product improvements and service quality besides pricing managements. Nestle given importance the areas focuses on consumers perceptions of product and service quality as well as the product prize. Nestle utilize to study the data which is collected through the use of questionnaires, personal interviews, observations and data obtained from the market.The Need for the ChangeThe need for the interchange in any of the company or organization is very much on the cards and necessary for any of the organization to keep itself at the high standards and up to date presentation and working of the company.The quality control is a process to ensure a level of acceptable quality of product. The department of quality control of Nestle keeps a closed watch to maintain the quality according to international standards. The quality control department needs to be changed time to time to get the latest equipments for sale for the process of quality assurance of the products t various stages of its production.The various products of Nestle go thorough the complex process after many laboratory mental testing and tests. Quality control involves the examination of product at various leve ls and after passing all the stages it is approved to be marketed. The Nestle knows very well that it is not possible for a single one exclusively it is the collective responsibility of entire team. The Nestle engaged a team of professionals who work hard to maintain the quality of nestle products. The team work needs to be developed in the workable environment to gain the end at the neutral grounds. The goal of quality control team of Nestle is to identify the products which do not meet specific standards of quality.The products of the Nestle need the proper advertisement and its presentation in front of the target market to get the appreciation from the market. The change in the policy of the advertisement of the various products is becoming more necessary and vital for the product appreciation and acceptance towards the customers.The change in the management policies and the employment enrollment process is also needs a revision in the company.The cultural and the dry wash dif ference should be eliminated and the equal opportunity employment should be needed to be structuralized in the organization.Identification for the changeIf we are looking for the electropositive change in the organization and making the performance of the organization more and more better. The first step towards this is to create a team which identifies the various areas and spots on which the positive changes toilet be made and implementation of such changes are logical and applicable for the company.The identification of the changes requirement of the company at various levels is very much inevitable to create the understanding the early of the company and the future of the strategy of the company in the short and the long term basis.The identification can be made possible by making the proper evaluation process and analysis of the history of the various products selling and the future expected demands and trends of the organizations various products and brands in the internati onal market.The change is not only the requirement in the development and the strategies of the brands and the products of the company it is also necessary in the management, employment and in the work force of the company.The identification of the change in any organization requires the following steps to be takenThe evaluation of the brands strategy and acceptance among the consumersThe evaluation of the employment satisfaction and performance inside the organization.The evaluation of the consumer management relationship and its outcomes.The analyzing of all the evaluation data and figuring out the malfunctioning parts and brands of the organizationMaking a effective proposal for the elimination of the problems and the implantation strategy presentation.the possible ways to get the solutions of the ongoing problems and threats that can cause the damages to the originationAreas and Techniques/Methods for EvaluationThe company management can adopt various methods and tools to analyz e and evaluate its different areas for e.g. they can evaluate brands, consumer management relationship, employment satisfaction and performance etc.AreasBusiness EnvironmentThe analyzing the business environment is very much necessary for the organization. The Nestle maintain the good business environment however the changes according to the passing of time are also on the cards and should be taken time to time to maintain the healthy business environment.Management PerformanceThe management has multi-dimensional responsibilities and should present the sense of responsibility to perform their duties with full commitment and dedication. However the management make their part in the companys work performance and done with responsibility but the evaluation of the performance of the management of the organization is also very important as they should energy be fully affiliated but should be committed enough to meet the needs of the organization in the long run.Employees Participation The employees participation in the change and n the acceptance of the changes is also a well-favored thing to worry about, they are the one which I reality implement the change in any origination. The employment of the organization should be well awake(predicate) and prepared to accept and implement the change in the origination to get the full participation of the organization.Product Marketing And DeliveryThe product selling and legal transfer is also a very key issue to discuss if we discuss the changes and need to be made the changes in the organization. The review in the marketing and the marketing strategy of the various products should also be a part of the change.Product AppreciationThe evaluation form the customers leave behind make the company analyze the appreciation of the product among the consumers of the products especially when the company is launching the new products the customers evaluation should be taken in account as a priority in evaluation. consumption S atisfactionThe employment satisfaction to the new changes adopted and the expected changes to be adopted in the future should be analyzed and studied. The evaluation from the employment of the organization is good enough to get the view that the employment of the company is indented to the change or satisfied from this kind of the change or not.MethodsEvaluation PerformasThe evaluation Performas are made to get the customers opinion for a particular product and there should be another for the employment that either they need the changes if yes which areas they require changes. This is the best acknowledgment of getting the direct evaluation from the customers or the employment of the company at a short period of time.Product profit/loss ratioThe product acceptance in the market provide get a good business for the company and gives the profit if not so it gives the loss. The analyzing the statistical reports on the profit or loss of the particular products individually will enable the management of the company to make an opinion that the product is doing well enough for the company or not.Market trendThe market trends should also be analyzed by the management of the company to make any decision for the brand or a product.Consumer BehaviorThe consumer manner is the also very must effective stimulus for the change strategy of any organization the consumers are those which can cause the changes in the products and branding of the organization.Diagnostic ChangeAfter the brief identification and getting the clear picture of the needs for the changes in the organization the very next step of the management is to diagnose the strategy an effective strategy that can be adopted in the future for the implementation of the changes in the organization.Change Management emergenceTo maintain the quality of the product the Nestle Change management team follows proper outline provided by the Nestle Company.The process involves the following stepsAnalyzing the lendable res ources of sensitive Material.The change management team analyses the different available resources from where the raw material can be collected and utilized in the product manufacturing. The Analyses is done by the team of experts which apply different tools/techniques to test. The quality of the raw material in available resources. The best and utter(a)st resources are selected to manufacture a product.Collecting methods for Raw MaterialThe selection of method of charm of new material is as important as the decision to select a source of raw material. The collection of product raw material is done with proper care and by utilizing hygiene tools/ Techniques to make the product look good taste good and it should also be good for health also.Product ManufacturingThe product manufacturing is also a very vital and key factor for the quality of the product. The quality of the product can be affected if not manufactured under the good and hygiene standards of the products.The Nestle Co mpany has adopted the applicable methods followed by tools/techniques for the product manufacturing. The product is pure as come under the manufacturing process and the process is designed in such a way that it maintains the quality and purity is assured at the outer(prenominal) and prime objective.Product backpackingThe product after manufacturing process is passed to the consumers for the purpose to maintain the quality of the product the packing of the product is done in standard packing which can insure that the quality can be maintained over a large period of time. The packing of product by Nestle is done in such high standard that when its products are use by the consumers the quality standards are maintained and build the image of the Nestle product in the eyes of the Consumers Specially food products are packed in such a way that there are no slide chances of change of Nutrition.Implementating A ChangeThe implementation of the change in the organization is very important and the implementation of the change needs a well defined and form strategy which brings the changes in the organization. The implementation should be done through best available resources and methods and techniques.Criticism on the ChangeAlthough the changes in the organization brings many positive developments and progress for the organization but it can face different type of the criticism at various levels by the customers as well as from the employment of the organization.The customers will record or show their criticism if they are not likely to accept the changes in the brands, products or the other options provided by the organization.The employment might also criticize the change in the organization if they are not use to implement such changes which they thought might not be good for them and the organization.StrengthNestle Tries its best to provide the products to there consumers keeping in view the total Change management ethics. Followings are the Strengths of Its prod uctsThe High Quality and honor of the Products.The Standard packing and high product image in the market.Competitive quality products in the market.Manageable pricess of the products.WeaknessesIt is said there is always remains quad for the betterment so Nestle Products always needs improvement with regard to quality and pricing. Following are the Weaknesses of the Nestle Products.Nestle Products are high priced as compare to other companies products.The cost of packing somewhattimes incurred higher then the product.Quality costs high and it becomes difficult for the company to compete in the market.The prices of standard products changed the consumer behavior.OpportunitiesThe Good will of the company attracted the consumers.A wide range of the product captured the marketStandard of the products is pleasing the consumer and changing their preferences.Attractive packing is providing health competition.Packing is hygienically very suitable to maintain quality.ThreatsExpansion of th e market is a major threat to maintain demand and supply.High prices of raw material will effect the cost the productsNestle has expanded the net work in other countries so administrative costs will increase.Storage and supply will effect the marketConclusionThe change is what which is required and necessary everywhere in the world and the change for the betterment or the apace for the betterment is always available.Nestle makes packing decisions keeping in view the following reasonsProtection of Product -Due to expand marked of Nestle International standard packaging is used to protect the product from damaging during transportation and minimizing spoilage.Customer protection -A visible packaging design is used to attract customers. This is also important for customers who are not well-known with the Nestle Product. The Nestle tries its best to make its products prominent among thousands of other products of other companies. For which its packaging designs stand out more likely to be remembered future shopping.Value added packaging -Though packing designs and structure and value of the product but benefits can be obtained from the package structure as it make the product easier to use where as stylistic designs catch more attraction of the customers. And looks beautiful in display in the stores as well as at home.Distribution fine-looking and attractive packaging attracts the customers and facilitate the storing.Pricing Affect packaging can influence a significant of a product selling price. It is experienced that some time cost of some product increased to 40% of a product selling price yet people do not mind to purchase owing to high standard maintained quality. However smart packaging minimizes the actual price.Research and Development department of Nestle continuously conduct surveys and research to improve the quality of products and its packaging. Thats why the company develops the revised packaging time to time according to the wishes of its consumer s and desires of market. Whenever the company creates a new package it is most often with the intension of having the design on the market for an extended period of time. As changing packaging design for a short period can have negative effects as compare to long term. In order to locate the product and may not confused in the altered design.RecommendationsBy analyzing the facts and the history of the organization we can recommend the followingThe change management strategy of the origination should be reviewed and restructuredThe management and the customers relationship should be reinforced by different scenarios.The new opportunities for the employment and the product launching are required but the management change in terms of organizational behavior is important.The advertisement of the products should be launched with the new strategies and promotional strategies should be developed.